The Aura Group
Providing rich media, online advertising, banner ads, floating ads, streaming ad campaigns, flash video banner, audio banner, professional web ads, professional internet marketing firm, banner agency, video brand services, corporate video banner campaigns, webmercial, banner ad serving, ads technology, online agency, pay per click, and ppc since 1998.
The Aura Group and Tremor Network Announce Partnership to Launch First Online Video Ad Network
August, 05 2005
Aura's Proprietary Flash Video Technology Integrated into Tremor's New Online Video Advertising Network
FULLERTON, Calif. -- The Aura Group, a leading internet marketing firm specializing in new media, today announced they have entered into a partnership with Tremor Network, a wholly owned subsidiary of ARG Holdings. The Aura Group will be contributing its expertise in Flash Video Banner Ad technology to Tremor Network for their recently launched contextual video advertising network, the first online advertising network to exclusively deliver online video advertisements for advertisers and publishers alike.
Until now, the options for online video advertising have been limited and complicated by browser and Mac/PC compatibility issues. Completely Flash-based, The Aura Group's system, Vid-Ad (www.vid-ad.com), delivers full-motion video directly to any banner on any operating system, overcoming the limitations of other video advertising technology. Tremor Network will be utilizing this system to deliver rich media into its growing network of sites.
"After carefully reviewing other competing video systems, we found The Aura Group's Vid-Ad System the most effective way to deliver video online," said Jason Glickman, vice president of business development, Tremor Network. "We needed a robust solution that could deliver video in the most efficient manner possible, and yet capable of handling millions of video impressions on a daily basis. With Aura's expertise, we found the perfect delivery system."
"Since our Vid-Ad technology is Flash-based, full motion/high-resolution video is now possible and solves the external player problem. Plus, Vid-Ad allows for quick playback unlike other systems," said David Bailey, CEO, The Aura Group." About The Aura Group
The Aura Group, a wholly owned subsidiary of Aura Interactive, Inc., specializes in Flash video and interactive media development. The Aura Group provides all aspects of video streaming and delivery systems, and flash video consulting services. To ensure a worldwide reach, Aura Group's Flash Video content delivery network is certified for quality delivery in the United States, Europe, and Asia. For more information, call 888-580-8863 or visit www.theauragroup.com.
About ARG Holdings
Headquartered in New York City, ARG Holdings (www.argholdings.com) is an Internet advertising services firm that helps businesses solve problems and unlock their value by offering a full-suite of online media, advertising, branding and creative services. ARG Holdings is comprised of 4 business operations that individually and collectively provide clients with a one-stop solution for their internal and external communications and business development needs. ARG Holdings is comprised of: Asphalt Jungle (www.asphaltjungle.com); Tremor Network (www.tremornetwork.com); ROI Games (www.roigames.com); and Quake Marketing (www.quakemarketing.com).
About Tremor Network
Tremor Network (www.tremornetwork.com) provides clients with an effective advertising solution to maximize ROI. Utilizing contextual targeting technology, each campaign is properly matched to users who are actively looking at relevant page content. Tremor's next-generation rich media creative formats dramatically increase branding and user-interaction and provide a powerful advertising tool to meet both direct response and branding objectives. By partnering with quality publishers and creating a network of targeted advertising impressions, Tremor Network is able to offer clients a unique rich media solution as well as the available inventory to deliver their campaign goals.